The Downtown Holland office is a municipal department of the City of Holland.
The office includes the Principal Shopping District (PSD) and the Downtown Development Authority (DDA). The PSD oversees marketing, events, promotions, and public relations for Downtown Holland. The DDA oversees downtown development, parking, signage, snowmelt, and the streetscape program. Meet our staff below and don’t hesitate to reach out if we can assist you!
Kara de Alvare
Principal Shopping District (PSD) Coordinator
k.dealvare@cityofholland.com
616.796.0472
Jeff Genova
Downtown Development Authority (DDA) Coordinator
j.genova@cityofholland.com
616.355.1134
Jill Raywood
Office Assistant
j.raywood@cityofholland.com
616.355.1050
Andrea Bork
Special Events Coordinator
a.bork@cityofholland.com
616.355.1058
Kemri Hilton
Digital Marketing Coordinator
k.hilton@cityofholland.com
616.355.1124